Who We Are


Eliot Applestein,  M.A., M.S.W. taught for 31 years for Montgomery County Public Schools. As an educator  and a therapist, he has worked with thousands of teenagers and their families. He has successfully guided many high school students through the challenging transition into college. He has received special educational commendations including the U. S. Department Of Education Year 2000 Presidential Scholars Teacher Recognition Award, the Marian Friedman Greenblatt Excellence in Teaching Award, and the Intel Science Talent Search Teacher of Merit Commendation. Eliot is a well-recognized expert in the field. He has written about colleges for The Washington Post and been interviewed on NPR’s Talk of the Nation, WTOP Radio, and Montgomery County cable TV's The Source. He has appeared in the 2007 and 2008 U.S. News and World Report America's Best Colleges, Bethesda Magazine, and the Montgomery Gazette.

Eliot is a member of the National Association of College Admission Counseling (NACAC).




Marta Vogel, M.A. is a skilled writer who has written for The Washington Post, Human Potential, Savy, etc. and co-authored two books — The Baby Makers and Hassle Free Homework . She taught journalism at the University of Maryland University College and English in Memmingen, Germany. She assists students with college essays.